HOW TO PARTICIPATE
Log 500 minutes of activity on Strava between November 12 and December 23 to complete the Wishbone Challenge and earn your badge. Every workout logged goes towards Think Turkey’s goal of 1 million active hours and a total combined donation of $20,000 to Food Banks Canada and Moisson Québec.

About The Wishbone Challenge
The Wishbone Challenge is the latest initiative from the Wishbone Project, an annual program by Canada’s turkey farmers and processors that has raised over $260,000 to fight food insecurity since 2020.
Fuel Your Challenge With Turkey
Think Turkey to keep your body energized and give you the momentum you need to earn your Wishbone badge.

Shop Turkey Now.
We’ve made it easier to choose local and support our 510 Canadian Turkey farmers.
Visit these participating retailers to start your meal prep and shop Canadian turkey.



You Holiday, You Turkey!
From prepping and roasting to gathering at the table – turkey brings us together during the holidays!






